Tuesday, 6 December 2011

Rationale

For the second part of my design brief i have decided after doing my research i want to design a Christmas advertisement for coca-cola which will only be on for a limited time, i also want to design a limited edition coke bottle design which will only be for Christmas the reason why i have choose to do this is i really like how coca-cola creates their advertisements and ties in family, holidays and friends together and i would like to produce something like this i have chosen to use the colors red and green to get this message across this is because once upon a time Santa clause was green and all of a sudden coca-cola has changed him in to red to fit their brand so i want to show you can still have a green Santa clause and fit in the brand coke i am going to portray this in my illustrations and designs

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